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OUR STORY

The story of BRIGHT began with six ambitious first-year students at the University of Twente. Tasked with developing a smart game for a project, the team aspired to create something truly impactful. This aspiration led to the birth of BRIGHTBox, a hands-on game specifically designed for the visually impaired. During user evaluations of this project, the team received overwhelming positive feedback. This feedback illuminated an opportunity that went beyond just a fun and playable game – it highlighted the potential to develop essential soft skills. Thus, BRIGHT was born.

Embracing the spirit of social entrepreneurship, BRIGHT now offers comprehensive assessments of soft skills within corporate environments, in collaboration with centers for the blind. Staying true to our vision of inclusivity, we have created a product-service system that fosters a more interconnected society. 

BRIGHT’s unique approach combines game-based learning with real-world applications, providing a dynamic and engaging way to enhance workplace interactions. Our programs not only assess but also actively develop communication, teamwork, and problem-solving abilities. By partnering with organizations dedicated to the visually impaired, we ensure that our initiatives are both inclusive and impactful. Our workshops and assessment tools are designed to be accessible to all, creating opportunities for every participant to grow and excel. Join us in our mission to build a more inclusive and empathetic world, one game at a time. 

"Designed to be accessible for all"

GALLERY

View the gallery and discover our items.

GALLERY

View the gallery and discover our items.

GALLERY

View the gallery and discover our items.

GALLERY

View the gallery and discover our items.

GALLERY

View the gallery and discover our items.

Meet the minds behind the mission and learn how their journey from a university project to a pioneering company is making a difference in communities and workplaces around the world.

 

Get to know our internatonal team!

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"Changing the world starts with making things better for everyone." 

Kara Salters

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"Inclusivity is the future we need to build today"

Leire Varo Marina

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"Strength lies in differences, not in similarities." 

Martina Gueci

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 "Real innovation means everyone gets to play." 

Marcello Persico

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 "Creating impact is about working together and thinking differently." 

Nuria Bouhdid

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"Innovation is better when it includes everyone"

Jonathan Lindefjeld

Explore how our innovative solutions are making a difference in the lives of the visually impaired and transforming corporate environments for the better. 

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